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BlackBerry Z10 is off to a great sales start in the UK

05 February 2013
Tags: BlackBerry

Many changes took place under RIM's roof over the past few days, and all the efforts are directed towards saving the company from what seemed to be imminent bankrupcy.

First, the executives decided to ditch the name RIM and rename the company simply BlackBerry. Then it came up with some new handsets and a new OS, which should help the troubled maker start a new life.

BlackBerry Z10 is off to a great sales start in the UK

The current flagship smartphone is the BlackBerry Z10, which is powered by the latest BB 10 OS, and represents the handset which every BlackBerry fan has been waiting for. All the innovations and cool features promised by BlackBerry should have made way to this device, so naturally we're curious how it's doing in the sales department.

We took a look at the UK market, where it's already been available since last week, and guess what? It's off to a great start, since many retailers have indicated that they're already running out of stocks. Our reports say that the white version of the Z10 has drawn a particularly big interest in users.

BlackBerry is aiming to sell at least several hundred thousand units in the UK, and if the Z10 will experience similar success in the US (a market five times larger than the UK), it could mean that the company is back in business.

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